Creating your website and building your brand is very important. Your website is your virtual business location and should be representative of your business and showcase all your products and services. Your website should reflect your business model and provide a full description of your products and services on the front page so the visitors understand exactly what you do. SEO Web Mechanics™ provides Web Optimization and SEO Web Design, based in Albany NY. Darcy Knapp Consulting and SEO Web Mechanics™ builds online success.